Shopify Automatic Discount vs Discount Code: How to Choose
Shopify automatic discount vs discount code: learn what each method can and cannot do, and how to choose the right one for your next campaign.
10 min read
Generate or import thousands of unique discount codes
Generate a batch of single-use codes for a mailing, a print insert or a giveaway, with your own prefix and length, or import codes you already have from a text file. Every code shares the same rules, dates and limits.
- Codes
- 2,500
- Prefix
- VIP-
- Uses
- 1 each
- VIP-7KQ2XD
- VIP-M9T4PA
- VIP-3HWZ8C
- VIP-Q6RN2F
- VIP-B8YK5T
- VIP-X2LD9M
The problem
A mailing, a print insert or a giveaway needs a unique, single-use code for every person: hundreds or thousands of codes that must all carry the same value, rules and dates. Making and checking them by hand doesn’t scale, and one shared code ends up on coupon sites.
How diex solves it
- Generate the codes from a count, a prefix and a length, or import a text file of codes you already have.
- Every code in the campaign shares one value and one set of rules: percentage, fixed amount, free shipping or buy X get X.
- Usage limits, including one use per customer, stop a leaked code from turning into a storewide sale.
What you get
Generate or import
Pick how many codes, a prefix and a length, or upload a text file of codes (up to 1 MB) from a partner or an older system.
Four discount types
Fixed amount, percentage, free shipping to the countries you choose, or buy X get X.
Limits that stop sharing
Limit total uses and one use per customer so a leaked code does not become a storewide sale.
Rules for the whole batch
Minimum purchase requirements, active dates and combinations are set once for every code in the campaign.
How to set it up
- 1
Create a bulk campaign and choose generate or import.
- 2
Pick the discount type, value and what it applies to.
- 3
Set minimum requirements, usage limits and active dates.
- 4
Create the codes. They appear in your Shopify admin, ready to send.
Common uses
- Email and SMS campaigns
- Give every subscriber their own code so you can see which segment converted.
- Print inserts and events
- Print one unique code per package or ticket, each usable once.
- Partner programs
- Import codes a partner already distributed and honor them in your store.
Questions
What format does the import file use?
A plain text file with one code per line, up to 1 MB. Codes must not already exist in your store.
Are the codes real Shopify discount codes?
Yes. The codes are created in your Shopify admin and work everywhere Shopify discount codes work.
Related articles
Other features
- Volume discountsQuantity tiers that reward bigger baskets, with mix-and-match counting.
- Variable discountsOne code, a different amount off for each product or variant.
- Spend tiersBigger discounts as the order total grows, whole order or scoped.
- Customer eligibilityLimit a discount to customer tags, first orders or signed-in shoppers.
- Storefront blocksPricing tables, a spend progress bar and banners for your theme, no code.
Run the promotions you actually want to run
Install diex from the Shopify App Store. One plan at $29.99 a month, billed by Shopify.